Trademark Your Company Name
Trademark your company's name and secure its future.
Get your business's name trademarked in Canada with confidence. Clearview handles the entire process — with transparent, fixed-fee pricing so you always know what you're paying.
The Challenge
Your business is vulnerable without a trademark.
Every day you operate without trademark protection, you risk losing the brand you've worked hard to build. Competitors can swoop in, copycats can confuse your customers, and you could be forced to rebrand entirely.
Someone else could register your brand name before you do
Competitors using similar names can confuse your customers and steal market share
Without a registration, enforcing your rights can be challenging and uncertain
A forced rebrand can cost tens of thousands and destroy brand equity
Need some assistance?
Get in TouchThe Solution
Complete trademark protection.
Name Security
Protect your business name from competitors and copycats.
Brand Value
Increase your brand's worth with legal ownership.
Legal Rights
Full legal ownership and enforcement power.
Nationwide Protection
Protection across all Canadian provinces.
The Approach
Clearview guides you through every step of the Canadian trademark registration process with expertise honed at one of Canada's top IP practices.
Search & Strategy
Where appropriate, a comprehensive search is conducted to identify potential conflicts before you invest in registration.
Strategic Filing
Clearview prepares and files your application to maximize protection and minimize examiner objections.
Full-Service Support
From application to registration, Clearview handles everything, including any examiner objections that arise.
Transparent, Fixed-Fee Pricing
Choose the right level of protection.
Select the number of classes below to see your estimated total. Government fees are passed through at CIPO's published rates — no markups, ever.
Entry Level
Standard
For clients with existing clearance
+ $640.10 CIPO gov't fee (2 classes)
≈ $1,639.10 + applicable taxes
- Trademark strategy advice
- Class & goods/services selection
- CIPO application preparation & filing
- Application monitoring through registration
- Certificate delivery
- —Comprehensive clearance search
- —Written search opinion
- —Non-substantive OA responses
Most Common
Informed
The responsible minimum for most clients
+ $640.10 CIPO gov't fee (2 classes)
≈ $2,339.10 + applicable taxes
- Trademark strategy advice
- Class & goods/services selection
- CIPO application preparation & filing
- Application monitoring through registration
- Certificate delivery
- Comprehensive clearance search
- Written search opinion
- —Non-substantive OA responses
Peace of Mind
Comprehensive
For clients that want added certainty
+ $640.10 CIPO gov't fee (2 classes)
≈ $2,639.10 + applicable taxes
- Trademark strategy advice
- Class & goods/services selection
- CIPO application preparation & filing
- Application monitoring through registration
- Certificate delivery
- Comprehensive clearance search
- Written search opinion
- Non-substantive OA responses included
About Examiner's Reports
During examination, CIPO examiners often issue non-subtantive Examiner Reports requesting clarification or minor amendments – typically to the description of goods and services, formality requirements, or administrative details. These are a routine part of the Canadian trademark process and are not a sign that your application is in trouble. However, they require a timely and strategic response, and an inadequate reply can stall or jeopardize your application. The Comprehensive package covers all non-substantive responses at no additional cost.
Substantive Examiner reports — such as objections citing confusion with an existing mark — are handled separately, and search opinions provide insight into the likelihood of recieving a substantive objection.
How Many Classes Do I Need?
Trademarks are registered across 45 international classes — 34 covering goods and 11 covering services. Each class costs an additional government fee, so it's worth being strategic rather than filing everywhere. For most businesses, one to three classes is sufficient to protect the core of what they do. Filing in many classes might sound thorough, but it's usually unnecessary and adds significant cost without meaningful additional protection. The right classes will be recommended based on what genuinely reflects your business — no more, no less.
The Case for Comprehensive
In many cases, customized descriptions of your goods and services — tailored to your actual business — provide stronger and more targeted protection than CIPO's generic pre-approved language. Customized terms can give you better protection, but they are more likely to draw an examiner's report. The Comprehensive package is designed for clients who want a file a strategic application application without worrying about whether a routine examiner's report will mean an additional invoice.
Government fees are passed through at cost, exactly as charged by CIPO with no markups. Status updates and strategic advice on examiner's reports are included in every package.
Client Reviews
What Clearview clients say.
"As a start-up founder, the trademark process initially felt intimidating and confusing, but Connor made everything clear and approachable from the start. He took the time to walk me through each step, patiently answered all of my questions, and paid close attention to every detail."
Francheska G.
"Connor was extremely knowledgeable, responsive, and thorough throughout the entire process. He took the time to clearly explain each step, made everything feel straightforward, and ensured the application was done properly and strategically."
Wilson L.
"We needed an expert for trademark law and thank goodness we found Connor and Clearview Counsel. Connor supported us both legally and mentally to keep us on track. The team is super professional, super knowledgeable and super genuine!"
Somanpreet W.
The Process
Simple & Straightforward
Consultation & Search
We'll discuss your brand strategy and, when requested, conduct a comprehensive trademark search.
Application Filing
Clearview prepares and files your trademark application with the Canadian Intellectual Property Office.
Monitoring & Response
Clearview monitors the process, responds to any issues, and delivers your registration certificate.
The Process
How Clearview Helps
Prepare and file your trademark application
Strategic class and goods/services selection
Clear explanation of the process and timeline
Monitor application status and keep you informed
Coordinate examiner report responses when needed
Deliver your certificate upon registration
Common Situations
When clients typically reach out.
"A business is launching a new brand and wants to ensure the name is available and protected before investing in marketing."
How Clearview helps:
Clearview conducts thorough searches and files strategically to secure protection from day one.
"A company receives a cease-and-desist letter claiming their name infringes on another trademark."
How Clearview helps:
Clearview assesses the strength of both marks, advises on options, and helps respond appropriately.
"A trademark application has received an examiner report from the Canadian Intellectual Property Office."
How Clearview helps:
Clearview reviews the examiner's objections and prepares a strategic response to keep the application on track.
"A client wants to file the strongest possible application with precise, custom descriptions of their goods and services."
How Clearview helps:
Clearview drafts tailored descriptions that maximize the scope and enforceability of your registration — and the Comprehensive package covers any resulting examiner clarifications.
Why Clearview
The Clearview difference.
IP-Focused Expertise
Clearview brings big-firm IP experience — developed advising global brands at one of Canada's top trademark firms — to businesses of every size.
Clear Communication
Clearview keeps you informed at every stage, from initial filing through registration. No legal jargon, just clear updates on your application's progress.
Strategic Approach
Clearview doesn't just file applications — a trademark strategy is developed to protect your brand as it grows.
Lawyer vs. Filing Service
Unlike many online filing services, Clearview provides real legal advice, catches issues before they become problems, and handles complex situations that algorithms can't.
No Hidden Fees or Markups
Government fees are passed through at cost — exactly as charged by CIPO, with no surcharges. Status updates and strategic advice on examiner's reports are included in every package.
Transparent Fixed-Fee Packages
Know exactly what you're paying before you engage. Fixed fees with no surprises — a direct contrast to hourly billing at larger firms and the opaque pricing of many online services.
Added Benefits
Protect your brand everywhere.
Amazon Brand Registry
Enroll in Amazon Brand Registry to access enhanced brand protection tools and prevent counterfeit listings.
Social Media Protection
Stop impersonators and secure verified status on major platforms with your registered trademark.
Domain Security
Dispute cybersquatters and protect your online presence with trademark-backed domain recovery.
Related Expertise
Explore related practice areas.
FAQ
Common questions.
Learn More
Related articles.
Ready to protect your brand?
Choose a package above or get in touch if you have questions first. Clearview will assess your situation and provide a clear path forward.